{"id":6698,"date":"2018-09-11T00:00:00","date_gmt":"2018-09-11T00:00:00","guid":{"rendered":"https:\/\/www.grafisola.at\/en-general-court-rules-on-the-circumstances-under-which-a-graphic-arrangement-of-a-mark-might-eliminate-1\/"},"modified":"2021-09-06T12:26:10","modified_gmt":"2021-09-06T12:26:10","slug":"en-general-court-rules-on-the-circumstances-under-which-a-graphic-arrangement-of-a-mark-might-eliminate-1","status":"publish","type":"post","link":"https:\/\/www.grafisola.at\/en\/en-general-court-rules-on-the-circumstances-under-which-a-graphic-arrangement-of-a-mark-might-eliminate-1\/","title":{"rendered":"General Court Rules on the Circumstances Under Which a Graphic Arrangement of a Mark Might Eliminate a Likelihood of Confusion"},"content":{"rendered":"<p>The General Court of the Court of Justice of the European Union denied in the case T-776\/16 (Isocell GmbH v. iCell AB) a likelihood of confusion between the earlier word mark ISOCELL and the word part of the younger figurative\/word mark \u201ciCell\u201d for identical and similar goods. Considering the low level of distinctiveness of the word elements of the marks and the high attention that would be paid by the relevant consumers, the figurative elements of the mark \u201ciCell\u201d distinguish it clearly from the earlier mark. In this context, the court stated that the word elements of a figurative\/word mark must not automatically always be regarded as the dominant element.<\/p>\n<p><a class=\"external-link-new-window\" title=\"\u00d6ffnet internen Link im aktuellen Fenster\" href=\"https:\/\/www.inta.org\/INTABulletin\/Pages\/EUROPEANUNIONGeneralCourtRulesontheCircumstancesUnderWhichaGraphicArrangement7311.aspx\" target=\"_blank\" rel=\"noopener\">INTA Bulletin<\/a>, dd. 1 July 2018<a title=\"\u00d6ffnet internen Link im aktuellen Fenster\" href=\"http:\/\/www.internationallawoffice.com\/\" target=\"_blank\" rel=\"noopener\"><br \/>\n<\/a><a class=\"external-link-new-window\" title=\"\u00d6ffnet internen Link im aktuellen Fenster\" href=\"https:\/\/www.inta.org\/About\/Pages\/Overview.aspx\" target=\"_blank\" rel=\"noopener\">About INTA<\/a> (International Trademark Association)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The General Court of the Court of Justice of the European Union denied in the case T-776\/16 (Isocell GmbH v. iCell AB) a likelihood of confusion between the earlier word mark ISOCELL and the word part of the younger figurative\/word mark \u201ciCell\u201d for identical and similar goods. Considering the low level of distinctiveness of the word elements of the marks and the high attention that would be paid by the relevant consumers, the figurative elements of the mark \u201ciCell\u201d distinguish it clearly from the earlier mark. In this context, the court stated that the word elements of a figurative\/word mark must not automatically always be regarded as the dominant element.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"off","ocean_gallery_id":[],"footnotes":""},"categories":[70],"tags":[],"class_list":["post-6698","post","type-post","status-publish","format-standard","hentry","category-publications","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>General Court Rules on the Circumstances Under Which a Graphic Arrangement of a Mark Might Eliminate a Likelihood of Confusion - Graf Isola<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.grafisola.at\/en\/en-general-court-rules-on-the-circumstances-under-which-a-graphic-arrangement-of-a-mark-might-eliminate-1\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"General Court Rules on the Circumstances Under Which a Graphic Arrangement of a Mark Might Eliminate a Likelihood of Confusion - Graf Isola\" \/>\n<meta property=\"og:description\" content=\"The General Court of the Court of Justice of the European Union denied in the case T-776\/16 (Isocell GmbH v. iCell AB) a likelihood of confusion between the earlier word mark ISOCELL and the word part of the younger figurative\/word mark \u201ciCell\u201d for identical and similar goods. 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